Our work for Vaseline – Unilever won gold in two categories
🏆 Best Brand Evolution
🏆 Best Localisation of an International Brand
This recognition celebrates Vaseline Pro Derma Transition Body Lotion—created to address the unique needs of transitioning skin. Developed with and for transgender women, this skincare innovation blends clinical efficacy with the empowering ‘Butterfly in Bloom’ symbol created in collaboration with Phannapast Taychamaythakool.
One judge said, “Strategically staying away from baseless tokenism and still reaching the target audience in a clear and classy way is amazing. The product design says what it needs to say without shouting for attention at the same time. A very deserving entry that truly inspires the brand for its larger purpose of skincare for all.”